Funding amount: $107,549

Performance period: 4/15/2020 to 4/15/2021

Clean vehicle adoption is an integral part of strategies in California and other jurisdictions to decarbonize transportation and mitigate climate change via reducing greenhouse gas emissions. However, cost barriers have thus far largely limited adoption of these technologies to more affluent households. Although California has instituted subsidy-based programs to reduce the effective cost of clean vehicles, financing policies and the performance of clean vehicle adoption incentives among low-moderate income households have been historically understudied. In their 2021 study, Sheldon, DeShazo, & Pierce use choice experiment data to create a conditional logit model of low-moderate income consumer vehicle preferences, which they then use to predict the performance of five different policy scenarios with respect to clean vehicle adoption among this demographic. Their results suggest that financing policies are significantly more cost-effective than subsidies at promoting clean vehicle adoption by low-moderate income households in California.